White House Marketing supports Epilepsy Awareness and Autism Awareness

CORONA, CA White House Marketings president is an avid supporter of bringing awareness to different charities for those suffering with different disabilities, challenges, and handicaps.

 

“Everyone knows someone—whether a family member or friend—that suffers from some type of illness,” declared Randy W., the president of White House Marketing. “I think its important to know your employees and know what is important to them.”

 

Purple Day is celebrated annually on March 26th. Although November is Epilepsy Awareness Month, every year countries all over the world come together to spread awareness on people who suffer with epilepsy. It is estimated that one in every 100 people suffer from epilepsy, which is approximately 50 million people worldwide.

 

The teams of direct marketing representatives and managers have an opportunity to see thousands of people each day. As he put it, “There may not always be an event for all our offices to attend; but, by wearing a simple ribbon, it draws curiosity about epilepsy awareness to those masses.”

 

It was not a requirement to wear a purple ribbon on March 26th; an employee started participating in it years ago. “People would ask her every March 26th ‘what is the ribbon for?’ continued Randy. “Now, years later, every single person—without being asked to—wore a ribbon on March 26th.”

 

White House Marketing representatives attend Walk In The Vines for Autism

 

April is Autism Awareness month. On April 2, 2017, several White House Marketing representatives attended Walk In The Vines for Autism. This event is held each year in Temecula, California. WHM representatives enjoyed the beautiful two mile walk, hot air balloons, and scenic views of Temecula’s Wine Country at the annual walk. According to the coordinator of Walk In the Vines for Autism, approximately 1,000 walkers were present and about 50,000 dollars was raised to go towards families with an Autistic person in the household.

 

Walk In The Vines for Autism is coordinated by Our Nicholas Foundation. Our Nicholas Foundation was started by a local family whose son, Nicholas was diagnosed with autism at a young age. So, his parents started Our Nicholas Foundation to promote Autism Awareness and provide support for families and programs for those diagnosed with Autism. One representative stated, “It is an honor to be a part of a company that has such a good heart. As the father of an autistic son, many companies don’t understand the struggles that go along with inabilities to communicate with your only child. Knowing that Foundations like Our Nicholas Foundation works to help families like mine…well, it touches my heart; I’m so proud to be attending this event today.”

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PRESS RELEASE : White House Marketing, Inc. Lands Office Space in New Market

TUCSON, AZ – White House Marketing, Inc.’s president discussed the firm’s relocation to a new region, and announced a hiring push to accommodate changing and growing needs resulting from the transition.

“White House Marketing, Inc. operates from a growth framework,” said Randy W., the firm’s president. “Everything we do is motivated by a desire to improve and excel. This focus on the future has led to a booming business, and a decision to secure an office in a new market.”

As Randy explained, White House Marketing, Inc., recently relocated to California to introduce brands to the market there. He noted that a great deal of planning and preparation was involved in the decision to move.

“My colleagues and I addressed issues such as budgetary needs, capabilities, and available resources,” Randy stated. “We also considered how our new geographic market would be similar to and different from the old one. This helped us determine what, if any, changes we would need to make to our operations. Of course, we also assessed the competition in the area. After some deliberation, we determined that relocation would be the next step in the growth of our firm.

Leadership at White House Marketing, Inc. Is Expanding Team to Support New Market Needs

According to Randy, the White House Marketing, Inc. team is looking forward to the new challenges. “We’re also seeking fresh talent to help us meet rising brand needs,” he continued. “I’m creating a new training curriculum for those who join us, as well as for those who expand into new markets in the future.”

The firm’s president elaborated on his ideas for his new educational initiative. In accordance with the standing focus on growth, Randy confirmed that the program would allow for personalized attention to ensure that all new hires would have the support needed to thrive.

“All recently hired team members will be paired with a more experienced individual,” Randy concluded. “The training will be rigorous, because I want everyone to develop a thorough understanding of every detail of the business. Doing so will enable them to flourish in the industry. After completion of this regimen, however, my team members will continue to learn. Professional development sessions will take place on a monthly basis. As a leader, the success of my people is incredibly important to me. I can’t wait to see all they accomplish, and I hope anyone who would like to join us will visit us online.”

About White House Marketing

White House Marketing is a dynamic communication and business consulting services firm. Their team of marketing specialists is dedicated to leveraging innovative promotional initiatives to empower their clients’ brand growth. They take advantage of cutting edge research and unique channels to consistently exceed clients’ outreach goals. By injecting personal interaction into all of their campaigns, the White House Marketing team is able to build a rapport between businesses and their customers. This has resulted in a track record of superior return on investment and customer acquisition for the firm’s clients. Learn more about the company’s service offerings by visiting WhiteHouseMarketingInc.com.

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PRESS RELEASE : White House Marketing Focuses on Hiring the Right People

 

TUCSON, AZ The president at White House Marketing outlined the importance of hiring the right people with the right attitudes. He also discussed the firms training approach and the growth opportunities within the organization.

 

Randy W., the president at White House Marketing look for many of the same skills and attributes in a new hire that other firms do. However, they also seek a specific mindset when assessing candidates. As Randy stated, “We want to make sure that any new addition to our team has the right kind of attitude to go along with his or her tangible skills. I believe that’s what determines who is right for a position and who is not.”

 

Business leaders are often tempted to bring in the most skilled candidates and have them get right to work. Randy and the rest of the White House Marketing leadership team certainly understand the appeal of doing so, but they also look for people skills and related qualities. As the president said, “For us, a candidate’s abilities to work well as part of a team and deal with adversity are even more important than his or her technical skill level.”

 

One reason that hiring based on attitude is such a sound strategy is that technology is always evolving. “The technical demands of business could change drastically over the next few years,” Randy noted. “We want to know that the people we bring into our firm have the temperaments to adapt to changes and grow right along with the business world. Our focus is on attracting talented candidates who aren’t afraid to adjust to evolving circumstances and tackle new challenges.”

 

White House Marketing’s President Details the Firm’s Training and Advancement Philosophies

 

The leaders at White House Marketing provide extensive training for new hires. They also organize ongoing training sessions for all team members. As Randy explained, “Areas of focus in our training efforts include product knowledge, customer service, and research skills. We also offer cross-training to make sure our associates understand each other’s duties. Communication skills and management techniques are also points of emphasis, because we want to identify future leaders.”

 

Along with an emphasis on progressive training comes great opportunity for advancement. Company leaders promote according to merit rather than politics or seniority, and team members know exactly what they must do to move up within the firm. As the president concluded, “There’s no mystery or gamesmanship when it comes to our people advancing. We make the expectations clear so each team member understands how he or she can achieve professional goals. I think that makes for an inspired group of top performers. It benefits our firm, our associates, and the brands we represent.”

 

About White House Marketing

 

White House Marketing is a dynamic communication and business consulting services firm. Their team of marketing specialists is dedicated to leveraging innovative promotional initiatives to empower their clients’ brand growth. They take advantage of cutting edge research and unique channels to consistently exceed clients’ outreach goals. By injecting personal interaction into all of their campaigns, the White House Marketing team is able to build a rapport between businesses and their customers. This has resulted in a track record of superior return on investment and customer acquisition for the firm’s clients. Learn more about the company’s service offerings by visiting WhiteHouseMarketingInc.com.

 

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PRESS RELEASE : White House Marketing Discusses Goal Setting for New Year

TUCSON, AZ – As 2015 begins in earnest, the White House Marketing management team has been diligently working on setting annual goals for their firm. They have adapted an approach to developing objectives they believe is worth sharing with others.

Randy, the company’s director of operations, expressed his excitement about the team’s plans for this year. “We had an outstanding 2014, and 2015 is going to be even better,” he exclaimed. “Our number one priority is, of course, helping brands grow and expand into new markets, and to attract the attention of other customers who will benefit from the products and services we represent.”

“As we generate more business for these brands, we expect to see White House Marketing grow as well,” Randy noted. “For instance, we look forward to expanding into new locations and adding to our team of highly qualified associates – who I fully credit for our success so far.”

The interactive marketing firm’s management team cites that their approach to establishing goals has made the process much easier than they expected. “It’s easy to write down goals, and hope that you’ll reach them,” said Randy. “However, we want to ensure that we achieve them. Therefore, we focus on ensuring that they are detailed and specific, that they’re reasonably attainable given market conditions, measurable, and time-sensitive. We’ve also added several milestones that will serve as check points throughout the year to help us assess how far we’ve come and whether need to make adjustments to stay on track.”

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PRESS RELEASE : White House Marketing Backs the Tucson Alliance for Autism

TUCSON, AZ – The leaders of White House Marketing discussed the team’s participation in a charitable fundraiser, and highlighted the mission and services of the recipient agency: the Tucson Alliance for Autism (TAFA).

“Our team at White House Marketing recently participated in a fundraising event for TAFA,” reported Randy, the firm’s President. “Not only did we have a great time, but it felt really good to support autism awareness as well. The money that was raised from the event is being used to assist children and families affected by autism.”

According to Randy, there was significant community participation in the event. Local restaurants provided catering services, and live music of many different genres added even more life to the function. Furthermore, spas, retailers, and country clubs offered donations, which were used for a silent auction. All proceeds were forwarded to the Tucson Alliance for Autism.

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PRESS RELEASE : Connect DFW Honors Top Reps with California Boat Cruise

IRVING, TX – The Connect DFW leadership recently sent top performers to a prestigious event in Southern California. The firm’s standout representatives had the opportunity to network with influential industry leaders.

The leaders at Connect DFW strive to reward the incredible dedication of their dynamic team members in exciting and memorable ways. In that spirit, Rachel, the firm’s president, organized a getaway to sunny Southern California that included a leadership conference.

As Rachel explained, “Our people are wined and dined throughout the cruise, and are able to network with industry leaders and peers. This provides them with a relaxed environment to build relationships and learn from the best of the best!”

When asked how the attendees were chosen, Rachel stated, “We chose our team of representatives from each division of our office based on who has made the biggest long-term impact on our company as well as one newcomer who has set the bar very high right out of the gate.” In total, eight team members were selected to accompany the president on the trip: Natalie, Cary, Kara, Taylor, Shawna, Dazell, Thomas, and Lester.

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PRESS RELEASE : White House Marketing Grows Network of Marketing Entrepreneurs

TUCSON, AZ – White House Marketing is expanding into key cities to fulfill customer demands for proven interactive marketing campaigns. The company’s President also talks about their internships for University of Arizona graduates entering the marketing field.

According to Randy, the firm’s President, these recent accomplishments are a result, in part, of greater business recognition of direct marketing’s effectiveness in generating revenue. He explained why onsite marketing has a considerable edge over more traditional approaches, such as print, television, or radio advertisements. “When you present to the consumer personally, you are able to answer their questions, connect with them, and gain their trust.”

As Randy said, “Interactive marketing is a form of two-way communication. Consumers can share what appeals to them about the product, thus providing us with valuable feedback. This is not possible with indirect approaches in which advertising is generalized for a broader audience without a guaranteed return on investment. We specialize not simply in crafting a message, but in building relationships.”

To illustrate, Randy cited a UCLA study in which 93% of communication is based on non-verbal cues and expressions. The ability to read these signs is critical for generating a rapport with the consumer and thus convert the encounter into a nurturing a long-term customer, stated Randy. “This method has allowed our clients, large and small, to increase their revenue more cost effectively,” said Randy. “We have witnessed many companies take their brands from unknown to immediately recognizable simply by exposing consumers to their product or services.”

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PRESS RELEASE: White House Marketing Attends and Director Speaks at Leadership Conference

TUCSON, AZ – White House Marketing was well represented at a recent leadership conference in California, with the firm’s director delivering keynote address. Team members who attended the event returned to work with fresh motivation.

White House Marketing frequently takes advantage of industry gatherings to make new contacts and learn about emerging industry techniques. The recent regional leadership conference in California presented unique opportunities for the firm’s team members to sharpen their business acumen while interacting with top performers from across the country.

Randy, the firm’s director of operations, chose two team members to attend the conference with him. As he explained, “We attended several presentations on networking tips, business practices, and new ways to motivate a team.” Randy is looking forward to seeing the executives chosen to attend become more confident and achieve their goals through the lessons they learned at the conference.

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